The Marine Stewardship Council (MSC) is an international non-profit organisation established to address the problem of unsustainable fishing and safeguard seafood supplies for the future.

The MSC's vision is for the world’s oceans to be teeming with life – today, tomorrow and for generations to come. A sustainable seafood market is crucial to making this vision a reality.

The MSC uses its blue MSC label and fishery certification program to contribute to the health of the world’s oceans. The MSC wants to transform the seafood market by recognising and rewarding sustainable fishing practices and influencing the choices people make when buying seafood. They work with fisheries and businesses around the world to achieve this mission.